Join us in for the long-awaited Cambridge Sustainable Tourism Conference (CSTC) 2019 – China Sector, which is co-organised by Visit Cambridge & Beyond and Cambridge China Centre, and supported by Cambridge BID, Meet Cambridge, Discover Newmarket, Palace House, Ely Cathedral, Visit Ely and University Arms.

Cambridge Sustainable Tourism Conference is the premier platform for engaging inbound tourism operators with the key stakeholders of the Cambridge tourism, retail, hospitality and conference sectors. For CSTC 2019 – China Sector, in addition to the unique chance to network with Chinese tourism/summer school/MICE operators and the leading voices and suppliers in Cambridge and Beyond under one roof, attendees will gain insight into the emerging trends of inbound tourism from China, the calling for `sustainable tourism development`, and the diverse tourism/hospitality/retail offerings in Cambridge and Beyond areas.

CSTC 2019 – China Sector includes keynote speeches from Cambridge’s tourism industry leaders, panel discussions, debates about sustainable ways forward, demonstrations of the best local offerings, opportunities to sign contract deals, networking sessions,  and FAM trips to Cambridge,  Ely and Newmarket.

Cambridge-based businesses will:

• Get connected with Chinese tourism/summer school/MICE operators;
• Gain a greater understand about the inbound tourism from China (trends, opportunities and expectations);
• Learn to maximise your appeal to Chinese visitors.
• Opportunities to make deals on site.

Chinese tourism/summer school/MICE operators will:

• Get connected with Cambridge industry leaders and tourism/hospitality/retail organisations；
• Gain a greater understand about Cambridge & Beyond tourism and its diverse offerings；
• Learn about the trends, opportunities and challenges of Cambridge and Beyond tourism;
• Be able to source top tourism/hospitality/retail services;
• Opportunities to make deals on site.

Conference Agenda

Confirmed Speakers

• Emma Thornton: CEO of Visit Cambridge and Beyond
• Ian Sandison: CEO of Cambridge BID
• Kelly Vickers: Managing Director of Meet Cambridge
• Chris Garibaldi: Director of National Heritage Centre for Horseracing & Sporting Art
• Megan Pollexfen: Manager of Discover Newmarket
• Lesley Ann Thompson: Director of Communications & Commerce, Ely Cathedral
• Jinzhao Li: Founder and Director of Cambridge China Centre
• Michael Chang: Board Member of UK Chinese Tour Guide Association

FAM Trips

Cambridge Fam Trip Itinerary

• 2.30pm University Arms – Hilton Cambridge City Centre (refreshments)
• 3.00pm John Lewis, Grand Arcade and Lion Yard
• 3.30pm Market Square, Corpus Clock – King’s Parade
• 4.00pm King’s College
• 4.20pm Trinity Street – Great St Mary’s Church – Quayside
• 4.40pm The Punt Yard (refreshments)
• 5.15pm Bridge Street – Sidney Street – City Centre – back at University Arms

We could extend the walk along Regent Street, past several Chinese restaurants, to the rail staZon area for drinks at The Tamburlaine about 6pmish before those who need to take a train depart.

Newmarket Fam Trip Itinerary

• 2.30pm University Arms Cambridge – Newmarket
• 3.00pm Visit the National Stud. Go behind the scenes and meet the horses at one of Europe’s largest commercial Stud farms.
• 3.45pm Visit Palace House, the newly opened National Heritage Centre for Horseracing and Sporting Art. Opened by Her Majesty the Queen in 2016, this former sporting palace of King Charles II offers visitors the chance to view the finest sporting art, meet former racehorses and learn about the history of Horseracing. (Refreshments)
• 4.30pm Visit the Jockey Club Rooms, an exclusive members only club. The Jockey Club Rooms have been at the heart of British horseracing for over 250 years. As a private members club, few people have stepped inside and seen the magnificent interiors, which house an unparalleled collection of British racing memorabilia. Steeped in Royal and Political history the Jockey Club Rooms is a unique venue to visit.
• 5.15pm Newmarket – University Arms Cambridge

Ely Fam Trip Itinerary

• 2.30pm University Arms Cambridge – Ely
• 3.00pm Tour of Ely Cathedral including an optional express tour of the Octagon Tower. Ely Cathedral is widely acknowledged as one of the wonders of the medieval world. With a history dating back nearly 1000 years, the building offers a rich architectural heritage and boasts the largest Lady Chapel of any UK Cathedral as well as having one of the finest collections of medieval monastic buildings still in daily use. Climb up 170 steps inside the Octagon Tower, the incredible structure of stone and wood suspended high over the centre of the Cathedral and experience views down into the centre of the Cathedral and high above the beautiful Cambridgeshire landscape. (Refreshments)
• 4.15pm Tour of Oliver Cromwell’s House – one of Ely’s landmark buildings. Oliver Cromwell’s House presents an exciting and innovative look at the life and times of the man who had such a profound impact on British history. A series of displays tell the story of Cromwell’s family life during the mid 17th Century and follows his close involvement in the English Civil War and the execution of King Charles I, which saw him become Lord Protector.
• 5.15pm Ely – University Arms Cambridge.

There is a limit of 15 places for each trip. All conference attendees who would like to join one of the above FAM trips please email us at enquiry@cambridgechinacentre.org your trip preference by the finish of Monday the 29th April. We will confirm your place at one of the FAM trips by Tuesday the 30 April.     

Business opportunities

Businesses looking for greater publicity, better connection and even contracts/deals signed-up on site can benefit from our carefully designed Sponsorship, Exhibition Stand or Advert opportunities.

For more information, please contact enquiry@cambridgechinacentre.org. Very limited Sponsorship/Exhibition Stand/Advert opportunities left, so please do act swiftly to avoid disappointment.

Co-organisers

Sponsors and Supporting Organizations

As Cambridge experiences unprecedented interest in UK|China investments and business deals, Cambridge China Centre is curating an exclusive pitch event at The Bradfield Centre on the 21st March with the aim of connecting Chinese investors with emerging and innovative Cambridge and UK-based businesses. This event directly follows the 29^th Annual Business Weekly Awards where Cambridge China Centre will be a judge and presenter of the UK|China Business Award, the first ever in the Business Weekly Awards history.

Chinese investors attending the pitch event on the 21^st March include：

• TusPark UK – the UK branch of TusPark, the largest innovation ecosystem worldwide (owning over 200 incubators/science parks/science cities), and one of the most successful science and technology investors in China. TusPark UK has presences in Cambridge and Newcastle, offering office/wet lab space and leading Accelerator Programmes that include a range of funding and financial services, incubation, as well as expertise with positioning UK start-ups for entry into the China market.
• Huajin Capital – the investment arm of Zhuhai Huafa group, the largest comprehensive enterprise group in Zhuhai and one of the top 500 Chinese companies and the top 500 Chinese service companies. Huafa Group currently holds four listed companies including Huafa Share, Huajin Capital, Huajin International Capital and Huaguan Technology. Huafa Capital is voted by Zero2IPO as one of “China’s Top 50 PE Firms” in 2017 & 2018.
• Puhua Capital – one of the most successful venture capital investment firms in China that focuses on the early and growing Healthcare, Technology and pan-culture companies across China, Europe and the US. Puhua Capital is headquartered in Hangzhou, Zhejiang with offices in Beijing, Shanghai, Shenzhen, London and Berlin. During the past 15 years, Puhua Capital has invested in over 400 excellent start-ups, with over 17 billion RMB assets under management worldwide.
• The UK China Enterprise Fund – a Chinese-capital-backed VC fund managed by ET Capital, the Cambridge based VC. Focusing on spin-outs from top-tier universities or startups in the UK and exploiting Chinese capital, markets and manufacturing capacities, the Fund focuses on new materials, clean tech, AI, semiconductors, automotive and aviation industries.  The Fund aims for growth in the UK and China to drive strong returns for investors.  A parallel China-based fund focuses on Chinese subsidiaries or JVs at growth stage.
• The Sino-UK Fund – the Sino-UK Fund is a new equity investment fund set up to finance market entry and development for UK companies seeking to access the China market. The Sino-UK Fund focuses on medtech, biotech, cleantech and agritech.
• Hangzhou Oxbridge Asset Management – Provides advisory and discretionary investment management services within China and the UK.
• …

To apply for a place at the pitch session, please fill in the Registration Form and send to enquiry@cambridgechinacentre.org by Friday the 15th March 2019.

With thanks to our hosts:

Two-way trade between Cambridge and China has reached unprecedented levels as a bridge of trust is built between the territories on solid and lasting foundations.

To mark this significantly growing and increasingly dynamic trade profile, Business Weekly and Cambridge China Centre have joined forces announcing the UK|China Business Award for the 29th Business Weekly Awards. It is for the company regarded by CCC and Business Weekly as the most effective ambassador for UK|China trade and trust over the last 12 months, with the aims of recognising and highlighting recent success stories and to encourage further UK|China relationships.

The UK|China Business Award will be presented for the first time at the Business Weekly Awards dinner at Queens’ College, Cambridge on Wednesday March 20th 2019.

As part of the events surrounding the awards ceremony, Cambridge China Centre will be hosting VIP investors from China and curating an exclusive pitch opportunity on the afternoon of March 21^st at the Bradfield Centre, bringing together Cambridge & UK based businesses and Chinese investors.

Find out more information about the 29th Business Weekly Awards, the UK|China Business Award, or the pitch session on the 21st March, please contact enquiry@cambridgechinacentre.org.

Background Information

Business Weekly Awards recognise the strongest and most innovative business performances in Cambridge over the last 12 months. 2019 will see the 29th annual Business Weekly Awards.

The full award categories are:

Startup of the Year: For the most exciting startup enterprise in any sector founded in the last 12 months.

Graduate Business of the Year: For a Cambridge-based company that has shown outstanding commercial potential or success over the last 12 months, either founded by a Cambridge University alumnus or which has significantly contributed to the employment and retention locally of Cambridge graduate  talent.

Engineering Excellence: For the engineering or manufacturing company that is deemed to have done most for the cause of industry in the last 12 months.

Disruptive Technology: For the company in any sector whose science or technology is deemed to be genuinely game-changing.

International Trade Champion: For a company in any industry that has significantly broadened its export sales or access to global markets.

UK|China Award: For a company that is the most effective ambassador for UK|China trade and trust over the last 12 months.

Cambridge Enterprise Lifetime Achievement Award: To recognise an extraordinary career devoted to innovation and commercial success for the benefit of society and the UK economy.

Life Science Innovation: For the organisation or individual who has done the most to further the cause of life science discovery for the benefit of human healthcare.

Cambridge Judge Business School Woman Entrepreneur of the Year: For a woman entrepreneur who can demonstrate outstanding achievements in the last 12 months and who inspires and nurtures other women to excel.

Kate Gross Award for Social Enterprise: For the individual or organisation that has done most to further the cause of social enterprise in the last year.

Cambridge Enterprise Academic Entrepreneur of the Year: For outstanding work by an academic as an innovator, founder or consultant in the past 12 months.

From these a Business of the Year will be selected to join a Hall of Fame that includes Abcam, ARM, Autonomy, AVEVA, British Sugar, CSR, Darktrace, Domino, Horizon Discovery, Perkins Engines, Pi Group, Ryanair, TTP and Treatt plc.

Join us on the 13th March for a two-part event with Cao Wenxuan, China’s most popular children’s literature author. In addition to his successful career as an author with an international fanbase, Mr Cao is a professor of literature at Peking University. His rare appearance in Cambridge will explore both careers and be divided into two separate events, (1) an academic talk co-organised by the University of Cambridge’s Faculty of Education; and (2) an evening reading from his books by the author to families and fans of his books. The academic talk and Q & A session will be given in Chinese with the assistance of an English interpreter. The evening readings will be primarily in Chinese.

Background information

Often regarded as the “Number One children’s Literature writer in China”, Professor Cao is a lecturer at Peking University and the Vice-Chair of the Beijing Writers’ Association. He was awarded the International Hans Christian Anderson Award  in 2016 (the  first Chinese author to receive this prestigious award), Wu Cheng’en Novels Award (2017), and the World-impact-Chinese (You Bring Charm to the World Award, 2017).

Professor Cao`s most popular books include The Grass House (草房子), Bronze Sunflower (青铜葵花), Cabin Buried under Snow (埋在雪下的小屋), Goats Don’t Eat Parade Grass (山羊不吃天堂草), The Thin Rice (细米), Root Bird (根鸟), My son Pika (我的儿子皮卡), etc. He has also created many picture books including The Flying Bird’s Nest(飞翔的鸟窝), Feather (羽毛), The Umbrella Above Berlin (柏林上空的伞), Smoke (烟)…

More than a hundred of Professor Cao Wenxuan’s books have been published overseas in English, French, Spanish, German, Italian, Russian, Greek, Svenska, Danish, Japanese, Korean and many other languages.

Event Part 2: A book-reading with Professor Cao Wenxuan

The book-reading with Professor Cao Wenxuan is co-organised by Homerton College the University of Cambridge, Changjiang Literature and Art Publishing Group, Cambridge China Centre, the River Cam Breeze Chinese Literature Journal and the Cambridge Chinese Community Centre.

Details of Event Part 1 – An Academic Talk with Professor Cao Wenxuan is listed on the separate event link：

https://www.cambridgechinacentre.org/events/an-academic-talk-with-professor-cao-wenxuan/

Join us on the 13th March for a two-part event with Cao Wenxuan, China’s most popular children’s literature author. In addition to his successful career as an author with an international fanbase, Mr Cao is a professor of literature at Peking University. His rare appearance in Cambridge will explore both careers and be divided into two separate events, (1) an academic talk co-organised by the University of Cambridge’s Faculty of Education; and (2) an evening reading from his books by the author to families and fans of his books. The academic talk and Q & A session will be given in Chinese with the assistance of an English interpreter. The evening readings will be primarily in Chinese.

Background information

Often regarded as the “Number One children’s Literature writer in China”, Professor Cao is a lecturer at Peking University and the Vice-Chair of the Beijing Writers’ Association. He was awarded the International Hans Christian Anderson Award  in 2016 (the  first Chinese author to receive this prestigious award), Wu Cheng’en Novels Award (2017), and the World-impact-Chinese (You Bring Charm to the World Award, 2017).

Professor Cao`s most popular books include The Grass House (草房子), Bronze Sunflower (青铜葵花), Cabin Buried under Snow (埋在雪下的小屋), Goats Don’t Eat Parade Grass (山羊不吃天堂草), The Thin Rice (细米), Root Bird (根鸟), My son Pika (我的儿子皮卡), etc. He has also created many picture books including The Flying Bird’s Nest(飞翔的鸟窝), Feather (羽毛), The Umbrella Above Berlin (柏林上空的伞), Smoke (烟)…

More than a hundred of Professor Cao Wenxuan’s books have been published overseas in English, French, Spanish, German, Italian, Russian, Greek, Svenska, Danish, Japanese, Korean and many other languages.

Event Part 1: An academic talk with Professor Cao Wenxuan

The academic talk with Professor Cao Wenxuan is co-organised by the Centre for Research in Children’s Literature at the Faculty of Education, Changjiang Literature and Art Publishing Group, Cambridge China Centre and the River Cam Breeze Chinese Literature Journal.

Please be noted that the event venue has been changed to: Auditorium, Mary Allen Building, Homerton College, Hills Rd, Cambridge CB2 8PH

Details of Event Part 2 – Reading with Professor Cao Wenxuan is listed on the separate event link: https://www.cambridgechinacentre.org/events/book-readings-with-professor-cao-wenxuan/

To celebrate Chinese New Year, the Cambridge China Centre and the Cambridge China Community Centre will host a festive dinner and drinks reception. This is an excellent opportunity for UK|China industry experts, corporate executives and investors to make connections and gain insight into Chinese culture.  Do add your voice to the success of the New Year.

Following the drink reception in the Old Music Room, the Gala Dinner will be held in the Wordsworth Room, a beautiful 450-year-old space immortalised by its former resident, William Wordsworth, in his poem The Prelude. The four-course menu, designed by a former Michelin chef, will reflect inspirations from the Chinese festivities. This is an excellent opportunity for networking while enjoying the atmosphere of one of Cambridge’s special private settings.

Agenda

6:30pm- 7:00pm: Drink reception in the Old Music Room
7:00pm- 9:30pm: Four-course Chinese New Year Gala Dinner in the Wordsworth Room

Tickets

£80+VAT

As an exciting cap to ‘Ancient Arts in Contemporary China’ Art Exhibition, with support from Filming East Festival, we are presenting to Cambridge audience a unique Chinese film, The soul of Himalaya directed by Yunhui Zeng.

This epic drama is set in the eighth century and features the Bogar tribe, part of the mysterious Lhoba people who live in the forests of the Tibetan Plateau. Disaster has forced them to the edge of extinction and the story follows their attempt to reverse their imminent destruction. All supporting roles are performed by ethnic Lhobas who are real-life herdsmen, farmers or hunters. The film offers a rare glimpse into a Tibetan culture that’s fast disappearing in the face of an encroaching modern world.

The film screening will be followed by a Q&A session with the film’s director Yunhui Zeng.

The Chinese film industry is currently undergoing a bright era of artistic expansion. Chinese cinema audiences are now the world’s largest and perhaps has the keenest appetite for film. While foreign films are popular in China, it has been more challenging to experience Chinese cinema in the West. Join us for a glimpse into what many in Cambridge have been missing.

Background Information

China 2017
Dir Zeng Yunhui
With Phurbu Tsering, Lhak Chong, Shaijikanbin Arbo
109 min
Digital
English subtitles

Join us for a glimpse into one of the world’s most ancient and dynamic cultures. At ‘Ancient Arts in Contemporary China’ Art Exhibition, renowned Chinese art masters will gather in Cambridge to share their expertise and craftsmanship, showcasing the highlights of living Chinese traditional arts to Cambridge audience.

Artists participating:

1. Aiqin Cao is titled ‘Master Ceramic Artist’ and ‘Chinese First Craft Master’. She comes from a long line of well-known Jingdezhen ceramic artists. Her great grandfather, Huowang Cao, was recently dramatized as a main character in the Chinese TV series ‘Great Porcelain’. Having apprenticed in China and studied Western art in the UK, she uses specialised techniques, colours and textures to form her distinctive styles. Her current showpieces are comprised of landscapes, flowers, birds and folklores. Her art can be found in many prestigious collections including The Louvre and the national museums of Thailand and Denmark.

2. Professor Wenyue Li also comes from a long line of well-known Jingdezhen ceramic artists. Engaging in the porcelain art for over 40 years, Wenyue Li is one of the most renowned Masters of famille-rose porcelain and grisaille painting decorated w/gold paint. Professor Wenyue Li is the Dean of Jingdezhen Famille-rose Porcelain Art Research Institute and has been titled National Master of Arts and Crafts, National Craftsman of the Intangible Cultural Heritage of Jingdezhen Handmade Famille-rose Porcelain, the ‘International Master of Ceramic Culture and Art’ by UNESCO, and has been awarded Special Expert Allowances by Chinese central government.

3. Professor Yanzu Li, PhD supervisor at the Academy of Arts & Design Tsinghua University, is one of the top Chinese experts in Art History teaching and research, the leader of the Design Art & Arts and Crafts Disciplines in China, and also a well-known ceramic artist. Professor Yanzu Li has been awarded Special Expert Allowances by Chinese central government.

4. Jiangmin Li is a nationally-recognised master of Chinese Wood Block Printing. Descending from a long line of woodblock printers, Jiangmin Li draws upon his heritage and over 40 years of experience creating beautiful images by wood carving and printing.  Visitors can enjoy such fine art form with insights from the creator himself.

5. Hongming Ge is the founder and design director of Jiuzhangji, a designer silk scarf brand. A graduate from the prestigious Central Academy of Fine Arts in Beijing, Mr. Ge balances his love of traditional culture with the understanding of modern appreciation. Since 2014, he has been engaged with an ambitious project to produce a new zodiac-themed design every year. His designs from 2014-2018 are recently exhibited in Beijing’s 798 art district.   

6. Mr Jiegen Xu and Mrs Chaoyu Li are a tea-expert couple. They established Hengfu Tea Culture Limited in 1998 (listed on China NEEQ：832453), then later on Love-tea Design & Research Academy and Hengfu Tea Culture Museum. Mr Jiegen Xu has a great passion on Chinese tea-set design and he owns over 80 IP patens. Mrs Chaoyu Li is a senior Tea Assessment Specialist and one of the Chinese top experts on Puer Tea. In 2008, after 10 years’ research and development, they established ‘Dongdao’ tea-set brand which successfully applies ‘Ru Ware’ technology (Chinese: 汝窑, one of the Five Great Kilns and an extremely rare type of Chinese pottery from the Song dynasty) into modern tea culture. ‘Ru Ware’ style Dongdao tea-sets have won numerous national awards and become popular art collections.

Background information

The exhibition is a centre-piece of the 2019 Cambridge Chinese Cultural Festival and will be open to the public for one day only on the 2nd February.

The exhibition is organised by the Cambridge China Centre and Cambridge Chinese Community Centre and will be augmented by ‘The Charm of China’ Concert (11-12am, a special concert of traditional Jiangxi music performed using fine Jingdezhen porcelain instruments), lectures on ancient Chinese arts (pm), and a special film screening (6-9pm). Tickets for these augmentation events are available separately on this website.

Agenda

The exhibition opens to the public at 12pm-6pm on the 2nd February 2019.

Admission is free. Due to the great demand and limited availability, RSVP is required.

Mr Jiangmin Li, a third-generation print maker who has been practicing his art for more than forty years and a nationally-recognised master artist, will demonstrate to the audience at Clare Hall on the January 31, 2019 the traditional Woodblock Printing, one of the China’s Four Great Inventions.

A rare opportunity for Cambridge. Not to be missed!

Background Information

Printing was invented in China around AD 700, creating the longest history of printing in the world. Prints were used in China in different cultural contexts and played an important role in Chinese civilisation.

Recognised by China and UNESCO as an Intangible Cultural Heritage, a single traditional wood block printing, such as a landscape or a religious scene, can take years to develop.

Seminar Chair

Dr Li Su, ARUK Senior Research Fellow at University of Cambridge and Clare Hall.

Agenda

13.00-13.40 Seminar on  “1300 years’ Chinese Woodblock Printing”
13.40-14.00 Live Demonstrations and Q&A

Tickets

Admission is free. Please contact Dr Li Su (ls514@cam.ac.uk) to apply for a place.

To understand what role mobile payments play during overseas travel for Chinese citizens, how to be connected with Chinese mobile payment systems and how this will boost Chinese tourists’ spending, join us at this ‘must-attend’ business workshop.

Background information

About 65% of Chinese tourists sampled have used mobile payment while traveling overseas, compared with only 11% of non-Chinese tourists, according to The Outbound Chinese Tourism and Consumption Trends: 2017 Survey, jointly issued by Nielsen, a global leading information and measurement company, and Alipay, the world’s largest mobile and lifestyle platform.
Chinese tourists shift to and embrace mobile payments faster than any country, and over 90% Chinese tourists would use mobile payment overseas given the option.
According to statistics from the China National Tourism Administration, Chinese tourists traveled overseas on 131 million occasions in 2017, an increase of 7% from the previous year. Statistics from the International Tourism Association shows that the overseas spending by Chinese tourists in 2016 was as high as 261.1 billion U.S. dollars, increasing 4.5% over the same period (year-on-year) and was ranked first among all tourists worldwide.

Speaker

Speaker: Jinzhao Li, Founder and Director at Cambridge China Centre
Steven Xiong, CEO at TGPay – a strategic partner of Alipay, the largest third party payment & lifestyle platform

Agenda

8.30-8.50 Guests sign in, Tea and Coffee
8.50-9.50 How Cambridge Retailers Can Adapt to Chinese Consumers’ Love of Mobile Payments
9.50-10.30 Q&A and Networking